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Got A Website? That Might Not Be Enough

Got A Website? That Might Not Be Enough

You’ve got your business name, your phone number, your email address… website? Check? Good!

Well, you’re all set to go with your business, right?

Maybe not!

 

Customer Service Best Practice

 

While your website still acts as your 24/7 customer service agent, you might be surprised to know that more and more people are looking to social media for answers to their questions.

Using platforms like TikTok or YouTube is now a standard practice among customers, so if you’re looking to ensure your customer service remains intact, being on these platforms is a must.

 

Monitoring Your Online Reputation

 

Your online reputation is as integral as your business’s equipment. It needs regular checkups, and sometimes even monitoring.

Reviews are an important part of this, and they make up another factor you need to take into account for your business.

Customers will go to review websites and check your business out before they ever interact with you. If they see negative reviews that have been left without a response, they’ll got to your competitors.

Make sure you’re replying to all reviews – good or bad – so that you’re showing people that you care.

 

Reimagining Social Media

 

Using social media properly can make your business stand out in more ways than one. If you are setting clear goals and strategies, you’ll be able to pull ahead of competitors.

Using social media as almost a second website is key, but make sure you are consistent: There’s nothing worse than a customer finding contradicting information on your website and your social media.

Make sure your social media strategy stays personable and unique to you, while maintaining consistency across every channel.

 

Communication, Communication, Communication

 

Much like ensuring you’re across all your reviews, you need to be across all customer communication as well.

There’s no worse feeling than being ghosted by a business, and your customers want to be able to get a response from you in a timely fashion.

This is why ensuring you read all your messages is important, across multiple channels: Email, Social, Text, Phone.

But keeping track of that is really hard, right? Luckily for you, there is a solution that combines all of these channels into one. And best of all? It’s free!

Learn more by heading over to the Thryv website.

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